What an affiliate link is

An affiliate link carries a tag that tells the retailer you arrived from AnimeLashes. If you buy something, the retailer pays us a small percentage. The price you pay is normally identical to the price you would pay going direct.

Commission never decides a rating

A pair earns its place here on shape, comfort, how the band sits, how long it lasts, how easy it is to apply, and what it costs. A higher commission does not move a product up, and a product with no affiliate programme at all can still be the top pick.

Every review is written before any link goes in

The verdict is finished first. Links are added afterwards. A pair we rate poorly keeps its link if it is still the right pair for somebody, because the point of the link is convenience, not persuasion.

Samples are disclosed on the review itself

Most pairs are bought at normal retail price. When a brand sends one, the review says so at the top, in the same size text as everything else. A sample buys a test and nothing more. It does not buy coverage, a score, or a right of reply before publication.

No brand pays for a review or sees one first

AnimeLashes does not accept payment in exchange for a review, a ranking or a rating. No brand is shown a review before it is published. If that ever changes, any paid placement will be labelled as advertising, kept separate from editorial, and this page will say so.

Where you will see the disclosure

A short disclosure appears near the top of every review, comparison and buying guide that contains affiliate links, because a notice buried on a policy page is not good enough. The wording is:

Affiliate disclosure

AnimeLashes may earn a commission if you buy through links on this page, at no extra cost to you. Our recommendations are decided independently.

Which programmes we use

AnimeLashes takes part in retailer and affiliate network programmes, and which ones will change over time. This page is updated to name them as they are joined.

What the retailer does once you click

This site itself sets no cookies. The retailer you land on will set its own, so it can attribute the sale. That is covered in the Cookie Policy.

If you would rather not use our links

Search for the product yourself. The review says exactly the same thing either way, and we would rather you trusted it than felt routed.